自动化收益管理决策发布助力酒店集团全面实施房控及房价发布

IDeaS 收益管理系统与石基昆仑CRS 3.10成功对接

[中国上海—2018年1月16日]日前，业界领先的定价及收益管理系统和咨询服务供应商IDeaS Revenue Solutions(以下简称”IDeaS”)RMS收益管理系统和G3-收益管理系统已成功完成与石基昆仑CRS(以下简称“Kunlun CRS”)的对接。目前，双方已完成测试，并且已经在石基昆仑 CRS 3.10、3.9和3.8版本中发布此功能相关接口，支持现有用户升级或部署。在此次对接过程中，IDeaS和Kunlun CRS引入了全新KDI(Kunlun Decision Interface)接口，帮助酒店集团实现对价格和房态更为智能的管理。KDI接口可以用来负责和IDeaS收益系统进行对话，代替人工手工执行决策的方式，直接提高工作效率。此外，系统会记录每个请求的操作日志，用于在发生异常的情况下快速解决对接问题。

这两款收益管理软件致力于帮助酒店管理集团或单体酒店的收益经理将竞争市场、竞争对手信息数据、酒店自身数据，通过平衡需求和定价，进行运算统计分析后优化各市场细分的配比，提高酒店的客房收益。该系统的可扩展性使得用户既能够针对单个酒店系统，也可以针对酒店集团系统做出定价决策。而通过与CRS结合，酒店集团将更为直接地将决策结果反映到上游渠道，并且可以自上而下地控制酒店产品定价和售卖策略，为加强集团的掌控能力提供支持。

此次对接工作以不断强化酒店集团收益管理实时一体化管理为目的，接口功能以定价功能为主要切入口，使得实时数据交换变得轻而易举。这次的对接，从使用最为广泛的决策定价方式之一——Daily BAR(对于基础的BAR Rate进行精确到天的价格控制)进行展开。这种方式简明清晰，无论是对于酒店接受度，还是酒店PMS的接收能力都没有过高的要求，具备很高的可执行性。

除此之外，IDeaS RMS和G3收益管理系统的决策内容主要还包括：

-Daily BAR(每日最优房价建议)

-Overbooking(超预定)

-Last Room Value(门槛价)

-BAR by LOS(根据入住天数不同的最优房价建议)

-FPLOS(全模式入住天数限制)

根据国内集团用户的差异诉求，IDeaS与Kunlun CRS预计将于2018年第二季度完成和IDeaS RMS与G3收益管理系统的主流功能对接以及双向数据对接，实现更为动态的房价战略和房量管控。

IDeaS Revenue Management SystemsareSuccessfully Connected with

Shiji Kunlun CRS 3.10Central Reservation System

Automated revenue management decision-making enables hotels to take

aholistic approach toguestroom inventory management and room rate publishing

Shanghai, China—Jan 16, 2018—IDeaS Revenue Management System (IDeaS RMS) and IDeaS G3 Revenue Management System (IDeaS G3 RMS)fromIDeaS Revenue Solutions (IDeaS), the leading provider of revenue management software solutions and advisory services, has been successfully connected with the Shiji Kunlun CRS central reservation system. The two companies have completed the testing process, and theinterfaces have been released in Kunlun CRS 3.10, 3.9, and 3.8 versions, enabling existing users to upgrade or implement the holistic scheme. A brand new Kunlun Decision Interface(KDI) was introduced that offers hotel clients a smarter way to manage room rates and availability. The KDI interface can be adapted to connect with IDeaSRMSto replacemanual decision-making operations, thereby increasing efficiency. The application also keeps an operation log of all requests to ensure that any connection problems or issues can be quickly resolved.

Both revenue management solutions are designed to help professionals withrevenue managementresponsibilities to calculate and analyze hotel, market and competitor data to optimize room inventory for each segment and ultimately, increase room revenue by balancing needs and prices. This scalable offeringcan make pricing decisions for both individual hotels and hotel management companies. Combined with CRS, it enables hotel companies to feed their decisions more directly to upstream channels and manage product pricing and sales strategies from top to bottom, allowingmore stringent control.

Designed to facilitateinstantaneous integrated revenue management for hotels, the new connection interface offers real-time data exchange. A specificfocus has been placed on the pricing function, whichemploysthe most widely used pricing method:daily best available rate (daily BAR). The system represents a simple, clear solution that is readily implemented and does not place excessive demands on the receiving capabilities of hotels’ PMS software.

IDeaS RMS and IDeaS G3 RMS include decision-making features for the following:

-Daily BAR (daily best available rates)

-Overbooking

-Last Room Value (threshold rates)

-BAR by LOS (best available rates based on length of stay)

-FPLOS (full pattern length of stay)

To better meet the needs of domestic hotel management companies, a major functionand bidirectional data connection will be enabled between IDeaS RMS, IDeaS G3RMSand Kunlun CRSto deliver more dynamic pricing strategy and inventory management. This is expected to be realized in Q2 of 2018.