These are uncertain times. COVID-19 has caused global turmoil, resulting in many of my fellow design friends being furloughed or simply laid off. I’ve spent the better part of my evenings on the phone, listening, hearing the pain of their situation, and giving them advice on how best to proceed in their job search.

这是不确定的时期。 COVID-19引起了全球动荡，导致我的许多设计同仁被休假或被解雇。 我晚上大部分时间都在打电话，倾听，聆听他们处境的痛苦，并就如何最好地进行求职向他们提供建议。

I felt it appropriate to share my ideas with the larger design community and help where I can.

我觉得与更大的设计社区分享我的想法并在可能的地方提供帮助是合适的。

As each conversation typically goes, these designers are particularly concerned with how they’ll find a job and stand out amongst the large number of other designers looking for work.

随着每次对话的进行，这些设计师特别关心如何找到工作并在众多寻找工作的其他设计师中脱颖而出。

运用一点心理学 (Using a Little Psychology)

During the phone call, here’s how it almost always goes with them:

在通话过程中，几乎总是这样与他们一起通话：

• First, they realize they need to get their portfolio updated and spend some time figuring out how to write new case studies

  首先，他们意识到他们需要更新其投资组合，并花一些时间弄清楚如何编写新的案例研究

• Second, they want to clean up and add new items to their resume and start getting it out to the world

  其次，他们希望清理并在简历中添加新项目，然后将其发布到全世界

• Third, they spend time on LinkedIn, updating their profile, networking with people, and applying for jobs

  第三，他们花时间在LinkedIn上 ，更新个人资料，与人建立关系并申请工作。

These are all wonderful options and a great foundation for a job search. However, there’s a fundamental, underlying principle at work here and it involves a little psychology.

这些都是不错的选择，是求职的良好基础。 但是，这里有一个基本的基本原理在起作用，并且涉及一些心理学。

文书法则 (The Law of the Instrument)

Abraham Maslow was a prominent American psychologist. You’ve likely heard the name. He’s the guy behind Maslow’s hierarchy of needs, which gets some popularity in the UX design space.

亚伯拉罕·马斯洛(Abraham Maslow)是一位著名的美国心理学家。 您可能听说过这个名字。 他是Maslow需求层次结构背后的人，该需求在UX设计领域颇受欢迎。

But, he also gets partial credit for the concept and cognitive bias called the Law of the Instrument. Maslow said this:

但是，他也因被称为“仪器法则”的概念和认知偏见而得到部分赞誉 。 马斯洛这样说：

“I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail.”

“如果您仅有的工具是锤子，我想把所有东西都当作钉子来对待是很诱人的。”

The simplest way to put it: The Law of the Instrument is an “over-reliance we place on a familiar tool”. We find what works, or we’ve been told what works, and we stick with that tool in every given situation. If we only have a hammer, everything around us starts to look like a nail. Rather than consider or seek out alternative solutions, we stick to what we know.

最简单的表达方式是： 工具法则是“我们过度依赖熟悉的工具”。 我们找到有效的方法，或者被告知有效的方法，并且在每种情况下都坚持使用该工具。 如果我们只有一把锤子，我们周围的一切都会开始看起来像钉子。 我们坚持我们所知道的，而不是考虑或寻找替代解决方案。

UX中的众所周知的锤子 (The Proverbial Hammer in UX)

As UX designers, we need to be adaptive to the tools and processes to which we’ll be exposed in our careers. We would never walk into an interview and say, “I only use Sketch”, or, “InVision is the only tool I’ll use to prototype.” Having that fixed mindset is a surefire way to miss out on a job opportunity.

作为UX设计师，我们需要适应我们在职业生涯中将会接触到的工具和流程。 我们绝不会接受采访时说：“我只使用Sketch”，或者“ InVision是我将用来制作原型的唯一工具。” 拥有固定的心态是错过工作机会的肯定方法。

If we rely too heavily on a single tool (“hammer”) as referenced by Maslow, we approach all problems with that tool and assume it’s the answer to everything. If we fail to see the uniqueness of each given problem or challenge, using the familiar tool (ie: Sketch or InVision) will likely produce familiar results.

如果我们过分依赖Maslow提到的单个工具( “锤子” )，那么我们会使用该工具解决所有问题，并认为这是所有问题的答案。 如果我们看不到每个给定问题或挑战的独特性，则使用熟悉的工具(即Sketch或InVision)可能会产生熟悉的结果。

There goes innovation. There goes creativity. There goes an opportunity.

不断创新 。 有创造力 。 机会来了 。

澄清您的投资组合，简历和LinkedIn (Clarification on Your Portfolio, Resume, and LinkedIn)

So how is this different when searching for and landing a job as a UX designer? It isn’t different, it’s just misunderstood.

那么，在寻找和找到UX设计员职位时这有何不同？ 没什么不同，只是误解了。

Let me make one thing very clear. You can and should still bring your “hammer” along when searching for a job in UX. The hammer, in this case, would be your portfolio, resume, and network.

让我做一两件事很清楚。 在UX中寻找工作时，您可以而且仍然应该带着“锤子”。 在这种情况下，锤子将是您的作品集，简历和人脉。

1.是的，波兰投资组合 (1. Yes, Polish Your Portfolio)

There’s some debate as to whether a portfolio is necessary. I’ll err on the side of suggesting you have one. Maybe in a leadership or management role, it becomes less of a requirement, but having a landing page for yourself isn’t a bad idea. Ask people to give you critique and feedback on it. Write good-quality case studies and tell a compelling story.

关于是否需要投资组合存在一些争论。 我会建议你有一个。 也许在领导或管理角色中，这已不再是必需的，但是拥有自己的登录页面并不是一个坏主意。 要求人们给您批评和反馈。 撰写高质量的案例研究并讲一个引人入胜的故事。

2.是，优化您的简历 (2. Yes, Refine Your Resume)

We’re told we should have a resume. Make sure there’s a portfolio link on your resume. Update it with relevant information. You’re a UX designer, so design the experience others will have of your resume. Clean it up, use good spacing, pair fonts together well, and include outcomes and accomplishments throughout your professional experiences.

有人告诉我们应该有一份简历。 确保简历上有投资组合链接。 使用相关信息进行更新。 您是UX设计师，因此要设计其他人在履历表中获得的经验。 清理，使用适当的间距，将字体很好地配对在一起，并在整个专业经验中包括成果和成就。

3.是的，增加您的LinkedIn (3. Yes, Liven up Your LinkedIn)

LinkedIn can be a great place for professional connections, or a bloated list of people simply trying to grow their number of connections. Follow relevant UX professionals. Don’t add everyone, be deliberate and include a note when connecting so they know who you are. Tidy up your own profile too, make sure you have a picture and that your professional information is current and accurate.

LinkedIn可能是建立专业联系的好地方，也可能是一群试图扩大联系数量的人肿。 关注相关的UX专业人士。 请勿添加所有人，不要故意在连接时加注，以便他们知道您是谁。 整理您自己的个人资料，确保您有照片并且您的专业信息是最新且准确的。

生效文书法 (The Law of the Instrument in Action)

After you’ve done all that… I’m here to tell you:

完成所有这些操作后……我在这里告诉您：

That’s not all you can do.

那不是您能做的。

Those three things will only get you so far. There are more tools in your toolbelt than you presently recognize. Broaden your scope. Employ creativity into your job search and it will net you a host of opportunities, friendships, and lasting experiences in your design career.

那三件事只会让你走远。 工具栏中的工具数量超出了您目前的认识。 扩大您的范围。 在求职中运用创造力，这将为您带来很多在设计职业中的机会，友谊和持久经验。

这里有25 种工具以及锤子可以随身携带： (Here are 25 more tools you can bring with you, along with your hammer:)

1.打电话给某人 (1. Call someone on the phone)

Our digital dependence and screen addictions have taken away some of the human connection that happens when we get on the phone for a simple chat. Ask someone you respect in the design industry if you can jump on a call with them. Be available if someone wants to talk to you. Especially when confined to your home, don’t underestimate the power of a good conversation.

当我们通过电话进行简单聊天时，我们对数字的依赖和对屏幕的依赖消除了某些人与人之间的联系。 询问在设计行业中受人尊敬的人是否可以与他们通话。 如果有人想与您交谈，请随时使用。 尤其是在您的家中，不要低估良好对话的力量。

2.做自由职业 (2. Do freelance work)

Look for side projects to gain more experience. One of the toughest things for a junior designer to hear is, “You don’t have enough experience.” Well… go get that experience! Is there a local coffee shop that needs a new menu design? Does your local city have a horrendous website? Are you passionate about improving the lives of others? Show it.

寻找附带项目以获取更多经验。 对于初级设计师而言，最困难的事情之一是：“您没有足够的经验。” 好吧……去获得那个经验！ 当地的咖啡店需要新的菜单设计吗？ 您当地的城市是否有恐怖的网站？ 您是否热衷于改善他人的生活？ 展示下。

3.带人去吃午餐 (3. Take someone to lunch)

I’ve yet to find someone who doesn’t like food; even more so, someone who doesn’t like it when someone else pays for their food. This might be harder during “social distancing” and COVID-19, but hold on to it as an option when the opportunity becomes available.

我还没有找到一个不喜欢食物的人。 更重要的是，有人不喜欢别人花钱买食物的人。 在“社交疏远”和COVID-19期间，这可能会比较困难，但是当机会到来时，可以选择保留它。

4.使用社交媒体 (4. Use social media)

Become more active and engaged in social media such as on Twitter, Instagram, LinkedIn and more. It only takes a moment to see that many prominent UX leaders and designers have popular accounts on social media platforms. Make your own and crank out consistent content. Or, follow those other accounts and actively participate in the discussions.

变得更加活跃并参与社交媒体，例如Twitter，Instagram，LinkedIn等。 只需片刻，即可看到许多杰出的UX领导者和设计师在社交媒体平台上都有受欢迎的帐户。 自己制作并找出一致的内容。 或者，遵循其他帐户并积极参与讨论。

5.成为导师 (5. Be a mentor)

You can be a mentor to someone; the reality is, you’re further along in your journey than someone else. It may not feel like it, but you are capable of teaching something to another person. Look for others struggling, asking, pleading for help and jump in. I guarantee you have something to offer and it will change their life.

你可以成为某人的良师益友； 现实情况是，您比别人走得更远。 可能不喜欢它，但是您可以向其他人教些东西。 寻找其他苦苦挣扎，询问，恳求帮助并加入的人。我保证您能提供一些东西，它将改变他们的生活。

6.寻找导师 (6. Find a mentor)

This needs to happen more organically. I wouldn’t suggest being too upfront and asking directly if someone will be your mentor, that seems awkward. Do it naturally by getting to know a person you look up to. Ask them questions, learn about them and their experiences, seek feedback. Do this often and it’ll genuinely develop into a healthy mentorship and friendship.

这需要更加有机地进行。 我不建议太过主动，直接问是否有人将成为您的导师，这似乎很尴尬。 通过认识您要仰望的人来自然地做到这一点。 向他们提问，了解他们及其经历，寻求反馈。 经常这样做，它将真正发展为健康的指导和友谊。

7.写！ (7. Write!)

This is the secret weapon for writing better case studies. You have to practice writing and let go of the fear of publishing your work. Document everything, keep a journal, write an article, start a blog, elaborate on a design quote that interests you. Write about the amazing things a company you love is doing. Did you bomb a recent UX interview? — write about it!

这是编写更好的案例研究的秘密武器。 您必须练习写作，而不必担心发布作品。 记录所有内容，撰写日记，撰写文章，创建博客，详细介绍您感兴趣的设计报价。 写下您喜欢的公司正在做的令人惊奇的事情。 您是否炸毁了最近的用户体验采访？ -写吧！

8.记录自己的UX概念教学并将其发布到YouTube (8. Record yourself teaching a UX concept and post it to YouTube)

There’s a lot of fear surrounding this one. So many of us hit the record button and we freeze. We lock up and can’t find the right words. We stumble over ourselves and feel nervous in front of the camera. Get past the fear by jumping in with all your energy. You have something, even if it’s a seemingly insignificant thing, you have something you could teach.

人们对此充满恐惧。 我们中的许多人都按下了“记录”按钮，然后冻结了。 我们锁定了，找不到正确的单词。 我们跌跌撞撞自己，在镜头前感到紧张。 尽全力克服恐惧。 即使有些看似微不足道的事情，您还是有一些可以教的。

9.将您的简历变成视频简历 (9. Turn your resume into a video resume)

Take the creative approach to a resume and turn it into a video. Get creative with it. Include the elements of your resume but put yourself in the video. Consider your audience — should it be more professional or more light-hearted? — you decide, but have some fun making it!

以创意的方式制作简历并将其转换为视频。 发挥创意。 包括简历中的内容，但将自己放在视频中。 考虑一下您的听众-是更专业还是更轻松？ —您可以决定，但在此过程中会有一些乐趣！

10.读一本书并分享您的想法 (10. Read a book and share your thoughts)

There are plenty of UX books (and non-UX books) to keep you busy for the rest of your life. Don’t keep all the useful knowledge to yourself. Read. Share it. Teach it. Reading is a fantastic way to open your mind and encourage more diversity of thought. Get your thoughts and learnings out into the open either in conversation or by publishing your ideas.

有很多UX书籍(和非UX书籍)可让您一生都忙。 不要将所有有用的知识留给自己。 读。 分享它。 教它。 阅读是一种开放思维并鼓励思想多样化的绝妙方式。 通过对话或发布您的想法来公开您的想法和知识。

11.维护电子表格 (11. Maintain a spreadsheet)

One of the designers I went to school with had great success with a job search spreadsheet. She meticulously kept track of the people she contacted. You could also use a Trello board to track your job hunt progress. Log who you talked to, when, who has your resume in hand, who you know at the company, when you have your next interview, and what your next steps will be. Prioritizing your day and activities will only be to your benefit.

我上学的一位设计师在求职电子表格方面取得了巨大的成功。 她一丝不苟地跟踪与她联系的人。 您也可以使用Trello板来跟踪求职进度。 记录与您交谈的对象，何时，谁拥有简历，在公司中认识的人，下次面试的时间以及下一步的工作。 优先安排您的一天和活动只会对您有所帮助。

12.您当地社区的志愿者 (12. Volunteer in your local community)

(design-related or not) There are plenty of ways you can get involved in your community to lend a helping hand and meet new people, and those new people could introduce you to your next job. You could even find out where the company of your dreams is doing local service and join them! There are always opportunities to volunteer and serve.

(与设计无关)与否(包括与设计无关)，有很多方法可以使您参与到社区中来伸出援助之手并结识新朋友，而这些新人们可以为您介绍下一份工作。 您甚至可以找出自己梦想中的公司在哪里提供本地服务，并加入他们的行列！ 总会有志愿服务的机会。

13.创建个性化的“谢谢”卡 (13. Create personalized “thank you” cards)

This is an idea for anyone that takes time out of their day to spend with you. If you met someone over lunch, went to a job shadow, or wrapped up an interview, send them a thank you card. Don’t just buy a cheap one at Walmart — make one! Personalize it based on what you know about the person…and don’t forget to send it to them.

对于任何需要花费时间与您共度时光的人来说，这都是一个好主意。 如果您在午餐时间遇到某人，去工作岗位或结束面试，请向他们发送感谢卡。 不要只是在沃尔玛买便宜的-做一个！ 根据您对某人的了解对它进行个性化设置…并且不要忘记将其发送给他们。

14.亲自露面 (14. Show up in person)

Again, this article is being written during the COVID-19 pandemic. Social distancing might be in effect, so keep this one in your back pocket. Show up and give them an old school business card and make a human-to-human introduction. We do so much digitally nowadays that an in-person visit might be what really makes you stand out. Leave a nicely formatted resume, printed on heavy paper stock.

同样，本文是在COVID-19大流行期间撰写的。 社交疏散可能正在生效，因此请将其放在您的后兜里。 出现并给他们一张旧学校名片，并进行人与人的介绍。 如今，我们在数字化方面做了大量工作，以至于亲自拜访可能真正使您脱颖而出。 留下格式化良好的简历，印在重磅纸上。

15.要求进行虚拟参观 (15. Ask for a virtual tour)

Ask someone at the company to give you a virtual tour. It’s less pressure on the host, as they don’t have to accommodate for your visit, but they could still show you all the aspects of the organization. How are teams structured? What’s a day in the life look like? Once you’re able to go to the physical building, you could do one in-person as well.

请公司的某人为您提供虚拟导览。 对主持人的压力较小，因为他们不必适应您的拜访，但他们仍然可以向您显示组织的所有方面。 团队的结构如何？ 生活中的一天是什么样的？ 一旦能够去体育馆，您也可以亲自进行。

16.工作阴影 (16. Job shadow)

You could take the virtual tour request a step further and ask to job shadow someone virtually for an hour. They could walk you through their processes, team dynamics, and show you the tools they use at their company. If it’s appropriate, you could attend key meetings such as design critiques, retrospectives, or standups. Once again, time and circumstances permitting, shadow them in person to get the full experience.

您可以将虚拟游览请求更进一步，并要求虚拟遮蔽一个小时。 他们可以引导您完成流程，团队动态，并向您展示他们在公司中使用的工具。 如果合适，您可以参加重要的会议，例如设计评论，回顾展或独立展。 在时间和环境允许的情况下，请再次亲自面对他们，以获取完整的经验。

17.激励朋友 (17. Incentivize friends)

Who doesn’t like a little competitiveness? Start a contest with your closest friends and/or family and have a reward for the one that helps you land a job. What could you give them for their help? How can you make it fun and entertaining for them? You’d be surprised what your network will do once you vocalize the fact that you’re looking. Tell them there’s something in it for them and they’ll jump at the chance to help.

谁不喜欢一点竞争力？ 与您最亲密的朋友和/或家人开始比赛，并为能帮助您找到工作的人提供奖励。 您能给他们什么帮助？ 您如何才能使他们变得有趣和娱乐呢？ 一旦表达出您正在寻找的事实，您会惊讶于网络将做什么。 告诉他们其中有一些适合他们的东西，他们会抓住机会提供帮助。

18.合同工作 (18. Contract work)

Some companies may not be able to immediately offer you a job, but they’d be willing to have you do some contract work. I know this from personal experience. In your conversations with hiring managers and recruiters, bring it up. You then have a chance to showcase your design/UX chops and possibly win them over — which could result in a full-time position. It’s low risk on both ends and provides you one more way to flex your skills.

有些公司可能无法立即为您提供工作，但他们愿意让您做一些合同工作。 我从个人经验中知道这一点。 在与招聘经理和招聘人员的对话中，提出来。 然后，您将有机会展示您的设计/ UX排骨，并有可能赢得他们的青睐-这可能会导致全职工作。 两端的风险都很低，为您提供了另一种展示技能的方法。

19.人们喜欢Twinkies (19. People love Twinkies)

Normally I’d say people love donuts, but Twinkies work too. Years ago, I helped design a marketing campaign around the launch of a new company website. We promised customers a box of Twinkies for every online order they placed. We couldn’t keep enough Twinkies in stock! The orders poured in! We were constantly buying out the local big box store of all their Twinkies just to keep customers satisfied. People love a gift. Just so happens a box of Twinkies (or donuts) can put a huge smile on someone’s face.

通常，我会说人们喜欢甜甜圈，但是Twinkies也可以。 几年前，我帮助设计了围绕新公司网站启动的市场营销活动。 我们向客户承诺，他们在网上下单时都会得到一盒Twinkies。 我们无法保留足够的Twinkies库存！ 订单涌入！ 我们一直在买断他们所有Twinkies的本地大盒子商店，只是为了让客户满意。 人们喜欢礼物。 碰巧一盒Twinkies(或甜甜圈)可以在某人的脸上露出灿烂的笑容。

20.排练，排练，排练 (20. Rehearse, rehearse, rehearse)

I’m giving you permission to talk to yourself. The mirror at your house should be getting more screen time than your phone or laptop. You need to practice before an interview. You need to talk about your case studies without having your portfolio pulled up. In the interview, the pressure is on to perform. Rehearse what you’ll say and how you’ll say it.

我允许您与自己交谈。 家里的镜子比手机或笔记本电脑的屏幕时间更多。 您需要在面试之前进行练习。 您需要谈论您的案例研究，而无需增加您的投资组合。 在采访中，压力不断显现。 练习您将说的话以及怎么说的方式。

21.参加会议 (21. Attend a conference)

More and more, UX and design conferences are popping up with greater consistency all around the world. The content is fantastic and you’ll undoubtedly meet someone new. If you can’t leave the house or simply can’t afford one, look for virtual conferences. You may not be able to meet people in-person, but you can definitely absorb their inspiring messages and share what you learn.

越来越多的UX和设计会议在全球范围内以更高的一致性弹出。 内容很棒，您无疑会遇到新朋友。 如果您不能离开房子或根本负担不起，请寻找虚拟会议。 您可能无法亲自见面，但您绝对可以吸收他们的启发性信息并分享您的学习经验。

22.深潜 (22. Do a deep dive)

Before an interview or phone call, you should know as much as you can about the company. Comb their website extensively to understand their product. Know their core values and find out how the company is involved in the local community. Try your best to do a deep dive into the company and use those learnings in your next conversation with them.

在面试或打电话之前，您应该对公司有尽可能多的了解。 广泛地梳理他们的网站以了解他们的产品。 了解他们的核心价值，并了解公司如何融入当地社区。 尽最大努力深入了解公司，并在下一次与他们的对话中使用这些经验。

23.参加在线课程 (23. Take an online course)

Simply put, there are things you just don’t know yet. Quite often, you come to that realization after losing your job or when applying for new ones. A great way to bulk-up mentally is to take an online course. Plenty of community colleges and other colleges worldwide offer free courses. In the future, look for in-person classes/courses too — again, another great way to meet people and talk about your job search.

简而言之，有些事情您还不知道。 通常，您在失业或申请新工作时就会意识到这一点。 进行心理思考的一种好方法是参加在线课程。 全球许多社区学院和其他学院提供免费课程。 将来，也要寻找面对面的课程/课程，这也是结识人们并谈论求职的另一种好方法。

24.走出UX (24. Step outside of UX)

What? Yes. You need a break. You need to give yourself time to step outside the UX industry and expand upon your knowledge. To avoid job search burnout, you can:

什么？ 是。 你需要休息一下。 您需要给自己一些时间，以超越UX行业并扩展您的知识。 为了避免求职倦怠，您可以：

• Attend a non-UX conference参加非UX会议
• Volunteer at your local food bank在当地食物银行当义工
• Write movie critic reviews and post them online撰写电影评论家评论并将其在线发布
• Make YouTube videos teaching the world about one of your passions (other than UX)使YouTube视频向全世界传授您的一种激情(UX除外)
• And so much more!还有更多！

25.设计别人对你的体验 (25. Design the experience others have of you)

How do others experience you? Are you using your UX skills to design the way other people experience you? Of all the UX design deliverables we’re required provide to stakeholders, remember:

别人如何体验您？ 您是否在使用UX技能来设计他人的体验方式？ 在我们要求提供给利益相关者的所有UX设计可交付成果中，请记住：

You are your most important design deliverable.

您是最重要的设计交付物。

I’ve written extensively about this topic over on The You Experience. Check it out or reach out to me if you want help designing the way others experience you.

我在《您的经历》上写了很多有关此主题的文章。 如果需要帮助设计他人的体验方式，请查看或与我联系。

结论 (Conclusion)

During these uncertain times, take the Law of the Instrument into consideration. Don’t focus too heavily or get too caught up on only bringing your hammer (portfolio, resume, LinkedIn) to the job search. Use these other 25 ideas as a springboard to launch you into your next position.

在这些不确定的时期，请考虑《仪器法》。 不要太专心或太专心，只能把锤子(作品集，简历，LinkedIn)带到求职中。 将其他25个想法用作跳板，可以将您带入下一个职位。

Need more help? Get in touch with me. I’m happy to jump on a call and connect!

需要更多帮助吗？ 与我取得联系。 我很高兴跳一个电话并建立连接！