文/  北京新东方学校 北美部GMAT项目组 李昊 周帆

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(Line)Ecoefficiency (measures to minimize

environmental impact through the reduction or through

elimination of waste from production processes) has

become a goal for companies worldwide, with many

(5) realizing significant cost savings from such

innovations. Peter Senge and Goran Carstedt see

this development as laudable but suggest that

simply adopting ecoefficiency innovations could

actually worsen environmental stresses in the future.

(10) Such innovations reduce production waste but do

not alter the number of products manufactured nor

the waste generated from their use and discard;

indeed, most companies invest in ecoefficiency

improvements in order to increase profits and

(15) growth. Moreover, there is no guarantee that

increased economic growth from ecoefficiency will

come in similarly ecoefficient ways, since in today’s

global markets, greater profits may be turned into

investment capital that could easily be reinvested in

(20) old-style eco-inefficient industries. Even a vastly

more ecoefficient industrial system could, were it to

grow much larger, generate more total waste and

destroy more habitat and species than would a

smaller, less ecoefficient economy. Senge and

(25) Carstedt argue that to preserve the global

environment and sustain economic growth,

businesses must develop a new systemic approach

that reduces total material use and total

accumulated waste. Focusing exclusively on

(30) ecoefficiency, which offers a compelling business

case according to established thinking, may distract

companies from pursuing radically different products

and business models.