What’s New in CRM 2011
Microsoft Dynamics CRM 2011 includes some 500 new features, functions, and technologies in addition to better open access across multiple devices, the cloud, and tight integration to Microsoft’s powerful and popular Office productivity suite and SharePoint document management and enterprise data repository solution.

Marketing

A clearer view of customers and more informed marketing investments
Segment customer lists into distinct benefit groups and then market to one or more of the identified segments using a workflow-driven model. With Microsoft Dynamics CRM, your marketing professionals can leverage tools for:
  .Customer segmentation.
  .Campaign planning and execution. 
  .Data extraction and cleansing. 
  .Analytics and reporting. 
  .Marketing/sales collaboration tools. 
  .Information sharing portals.

Sales
Get more leads and close more business
Access a complete view of customer data online or offline, and leverage tools that enable your sales professionals to get real-time access to leads, identify cross-sell and up-sell opportunities, and close more deals, faster. Microsoft Dynamics CRM provides: 
  .Lead and opportunity management.
  .Account and contact management. 
  .Territory management. 
  .Forecasting and sales analytics. 
  .Offline and mobile device access. 
  .Quick access to products, pricing, and quotes.

Customer service

Provide more value to customers 
  .Account and contact management.
  .Case and interaction management. 
  .Product and contract management. 
  .Knowledge-base management. 
  .Service scheduling. 
  .Workflow across teams and groups. 
  .Service reporting and analytics.

Fits your people
With a familiar user interface, wizard-based tools, and close integration with Microsoft Office system productivity applications, Microsoft Dynamics CRM helps you achieve the best fit for your people. 
  .Get started quickly: in a familiar Microsoft Office Outlook environment designed to support fast user adoption and high utilization of your CRM solution without a typical Alt-Tab between Office Outlook and CRM. 
  .Empower users: to work with familiar tools, such as Microsoft Office Word and Microsoft Office Excel spreadsheet software, to create their own dashboards and personal workflows with wizard-based tools without reliance on outside support. 
  .Provide role-tailored access: to information and data both online and offline, giving people access to only the information they want and need—delivered in the way they want it.

Fits your business
Microsoft Dynamics CRM provides choice and flexibility in how you implement and customize your CRM application so you can achieve the best fit for your business.
  .Automate business processes to unify line-of-business systems with flexible, easy-to-use tools built on the Microsoft Windows Workflow Foundation platform.(WWF). 
  .Design your solution utilizing easy to use point and click customization to quickly modify and extend CRM to work the way your business works to uniquely fit the needs of each business group. 
  .Align IT and business goals through a CRM system that meets both IT requirements and the business requirements enabling fast deployments, low-effort iterative changes and empowered business users.

Fits your environment
Built on reliable, industry-standard technology, Microsoft Dynamics CRM is an adaptable and affordable CRM system that fits within your existing technology environment.  
  .Realize fast return with industry-standard technology built on a performance-enhanced architecture that gives you fewer elements to deploy and maintain. 
  .Protect IT investments using flexible technology that does not lock you into a specific deployment method, and is easy to upgrade, move, and extend into new business groups, geographies, and lines of business. 
  .Connect to other technologies with built-in integration between internal and external systems, helping to reduce operational costs and provide fast access to functionality.

Cloud Development
Microsoft Dynamics CRM 2011 is at the leading edge of cloud computing which uses groups of servers and scalable resources, generally a platform as a service and software as a service, over the Internet. Now it’s very easy for Developers to develop and deploy custom code for Microsoft Dynamics CRM Online using powerful tools, such as Visual Studio through Microsoft® Windows® Azure™ platform, They can also incorporate Microsoft Silverlight™, Windows Communication Foundation, and .NET Language Integrated Query (LINQ) into their cloud solutions Using the Microsoft .NET Framework 4.0. Cloud development for Microsoft Dynamics CRM 2011 is a powerful tool for customizing your Microsoft Dynamics CRM Online solution for optimal performance and business results.

Solution Management
Watch Videos HereMicrosoft Dynamics CRM 2011 has a new way called Solutions to save customizations and share them with other users. You can create a solution or import a solution created by a developer outside your organization. Sharing a solution with other users is very easy in Microsoft Dynamics CRM 2011. A managed solution can be edited only by specific users. But, an unmanaged solution can be edited by any user with an appropriate user role. A solution can have version numbering, relationships with entities and other components, and security features based on user roles.

Microsoft Dynamics Marketplace
Microsoft Dynamics Marketplace is your online solutions catalog which helps you to accelerate and extend your Microsoft Dynamics CRM Online implementation.
With this you can quickly discover and apply industry-specific applications and extensions from Microsoft and its partners. Then, Marketplace distributes your solution directly to you.
Microsoft Dynamics Marketplace is fully integrated with Microsoft Dynamics CRM 2011. You can find your solution directly from Microsoft Dynamics CRM Online.

以上文章来源于Microsoft公司 Dynamics CRM 2011 功能简介,有关详细功能说明和中文资料,可向北京易达伟业软件技术有限公司索取。

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